Don’t skip this step! It’s the foundation for a clean, inviting home buyers will love

Before you bring in fresh flowers or style the shelves, there’s one essential step every seller should start with: decluttering and depersonalizing. It’s not flashy, but it makes a big impact — and skipping it could cost you.

Here’s why it matters (and how to do it right):

1. Clutter Makes Rooms Feel Smaller

Even if your home is a great size, clutter can make it feel cramped. Too much furniture, overflowing shelves, and stuff on every surface overwhelms buyers. Clean, open spaces feel bigger — and bigger means more valuable.

2. Personal Items Distract Buyers

Family photos, sports memorabilia, kids’ artwork, religious items — these all say “someone else lives here.” The goal is to help buyers picture themselves in the home. A neutral space makes it easier for them to mentally move in.

3. Less Clutter = Better Photos

Decluttering isn’t just about in-person showings. It also helps your listing photos pop online. Clean countertops, tidy spaces, and minimal decor help your home shine in digital marketing — and that gets more eyes (and showings) on your home.

4. A Room-by-Room Decluttering Strategy

Start small:

• Living Room: Clear off side tables, pare down decor, remove oversized furniture

• Kitchen: Empty counters except for one or two clean items (like a fruit bowl)

• Bedrooms: Tidy nightstands, remove extra furniture, simplify bedding

• Bathrooms: Hide products, clear counters, and add fresh towels

Use the three-box method: keep, donate, and trash. Label boxes and take it one room at a time.

5. Depersonalizing Without Feeling Cold

Don’t worry — your home doesn’t have to feel like a hotel. You’re not removing all personality — just the parts that make it 'your' home. Replace personal photos with neutral art or greenery. Use soft textures to keep it cozy but broad in appeal.

6. Store It, Don’t Shove It

Avoid overstuffing closets and cabinets — that can make storage look tight. Instead, pack up off-season clothes, extra kitchenware, and anything you don’t use daily and store it neatly in bins or off-site if needed.

7. Bottom Line: Start Here First

Decluttering and depersonalizing might not seem glamorous, but it’s one of the most important steps in prepping your home for a successful sale. It lays the foundation for staging, better photos, and a faster, higher-priced offer.

Thinking about selling your home this year? I’d love to help you create a custom staging game plan—starting with a simple, strategic decluttering plan. ClickHERE to connect!